Fraud Control Guide

The Kount Rules Engine, accessed through the Fraud Control tab in the Agent Web Console (AWC), lets you create rules that reflect the internal policies of your business. All orders processed through Kount are evaluated against every rule within the active rule set.

When you create a rule for evaluation, it will have a single action associated to it, Approve, Decline, Escalate, or Review.

When one or more rules are created and saved, a rule set is built. A rule set can contain any number of rules, and each rule can be constructed with different thresholds, variables, and actions. Rules cannot be permanently saved individually, but must be saved to a rule set.

Your Customer Success Manager can provide you with guidance and best practices to assist you in rule creation. When the rule set has been generated and saved, it can then be activated and inbound orders will be evaluated against it. Based upon the rules triggered, Kount will respond with the respective action associated. In the event more than one rule is triggered, Kount will respond with the action which has the highest priority associated to it.

The priority is in the following order: Approve, Decline, Escalate, and Review. You will review the response(s) and then update their order management system (OMS) accordingly.

NOTE: By default, orders which did not trigger any rules will receive a response of Approved from Kount. The order is evaluated against the active rule set, if a rule is triggered the Action is dependent on the definition of that rule. Rule Action choices are: Approve, Decline, Escalate, and Review. If there are conflicting actions between different rules that all trigger on the same order, there is an Action hierarchy that takes place. Rule Action Approve is first, Decline is second, Escalate is third, and Review is fourth.

When a rule is given a priority of Important, the associated rule action overrides all other actions.

Should you choose to create rules which would hold an order for a manual review by a fraud agent, the orders which trigger these rules will appear in the Kount Workflow in the Suspect Orders Queue. This queue is populated by the orders which have triggered at least one Escalate or Review rule only. Orders which did not trigger any rules will receive a response of Approved from Kount.