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Persona Technology and Persona Score Usage
Persona Technology is a real-time unsupervised machine learning algorithm that identifies direct and ind...
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Passive and Direct Linking Within a Persona
A passive or indirect link within a persona is when there is one piece of data connected indirectly to a...
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Changed Status and Persona Score Re-evaluations
We automatically re-evaluate all transactions every 30 minutes for the life of the Persona Score (14 day...